Product Posts

These posts came from client requests to promote new features within the Google Maps Platform.

This was a proposed post centered around New Year's resolutions. The concept was to use Google Maps' UI to humanize the product and tell a story. In this example, the user is trying to decide whether or not to stick to his resolution to move more. He eventually decides to use Google's rerouting feature to find a longer way in order to get more steps.

This was a proposed post centered around New Year's resolutions. The concept was to use Google Maps' UI to humanize the product and tell a story. In this example, the user is trying to decide whether or not to stick to his resolution to move more. He eventually decides to use Google's rerouting feature to find a longer way in order to get more steps.


Pegman Assets

Pegman is the unofficial mascot of Google Maps. I designed costumed Pegmen for holidays and events throughout the year. 

Valentine's Day

Valentine's Day

Lunar New Year

Lunar New Year


Superbowl 2016 posts

This post's purpose was to show the value Google Maps can add to navigating heavier traffic during the Super Bowl.

This post's purpose was to show the value Google Maps can add to navigating heavier traffic during the Super Bowl.

Proposed, unpublished.

Proposed, unpublished.


Valentine's Day 2016 Proposed Campaign

This campaign centered around traditional Valentine's cards that are traded as children. Each card featured an animal and a witty phrase connecting a Google Maps feature to romance. The campaign was ultimately tabled as Google Maps went under a visual branding overhaul.

Google Maps
Social Assets and Animations

I helped concept and design social media and blog content for Google Maps.

 

 

Agency — Big Spaceship